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airasia future strategy

At the same time, quickly changing models are a reality. AirAsia is the leading low-cost carrier in the world and won the Skytrax award for … This terminal handles 48. In fact, one unique thing about AirAsia flights is its inflight magazine Travel 3Sixty, which has this reminder: “Touch me, feel me and flip me over, but you can’t take me home. AirAsia shows no sign of slowing its aggressive expansion plans despite reporting a net loss in the July–September 2008 period – its first quarterly loss since going public in 2004. The first reason is because the airline industry is a unique and complex industry. Though not formally part of the AirAsia group, AirAsia X operates to destinations that are more than four hours flight time away from Kuala Lumpur, leaving the shorter routes to the AirAsia group carriers. Why AirAsia need to consider strategic management? AirAsia Berhad has finalised its strategic 5-year review, as it sets a course to push its dominance in the Asian region. Given recent positive developments in the fight against COVID-19, and coupled with its stringent cost containment strategies, the successful pivot of airasia.com into a leading Asean digital travel and lifestyle super app and the … 4% of AirAsia’s traffic (see appendix 2). AirAsia; and analyze the future development of the industry and what strategies that might be good for AirAsia for the next 5 years. Fuel Management: AirAsia use Airbus A320 which has more fuel efficient than aBoeing 737, and for the future AirAsia has ordered a new design of Airbus A320 Neo that have 15% more fuel efficiency. AirAsia’s head office and its main base is the Low-Cost Carrier Terminal at Kuala Lumpur International Airport. AirAsia Group operates scheduled domestic and international flights to more than 165 destinations spanning 25 countries. In the near future, AirAsia may plan for a flexible-work-model rather than a work-from-home model. SEPANG, 17 November 2020 - AirAsia Group remains confident of returning stronger, more robust and faster than many competitors in this new world of travel.. Purpose and Significance of the Study Based on the research question above, the author develops the research objectives. Most of the AirAsia’s flights are short haul (four-hour flight radius or less) which helps to keep lower costs. Company Business Strategy. AirAsia and that the best suits our operational needs for the future “ Airaisa recently (09/04/2010) singed a strategic partnership agreement with VietJet Aviation Joint Stock Company. The AirAsia strategic management needs to effectively and efficiently prepare and implement in the AirAsia company management. There are some research objectives regarding research question. Group CEO Tan Sri Dr. Tony Fernandes said, “In 10 years, AirAsia Group grew from a 2-aircraft fleet to now the largest LCC in Asia with 118 aircraft and AirAsia is one of the most profitable airlines in Asia. A case in point- AirAsia transitioned the entire payroll in 6 weeks. Balance is the key, while simplicity and agile communication will continue to … The Business Strategy of AirAsia is “To continue to be the lowest cost short-haul airline in every market it serves, delivering strong organic growth through offering the lowest airfares at a uprofit”. AirAsia Berhad (MYX: 5099) (stylized as airasia) is a Malaysian low-cost airline headquartered near Kuala Lumpur, Malaysia.It is the largest airline in Malaysia by fleet size and destinations.

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